Get The Evolution of Products and Packaging

Today, the world is demanding more of products and packaging: they need to travel through different channels, be sustainable, meet ever evolving regulatory requirements, and keep up with changing consumer tastes - but most organizations aren’t equipped to keep up.

In The Evolution of Products and Packaging, Wright provides a first-hand account of the trends that ushered in an explosion of SKUs and an increase in supply chain complexity that plagues manufacturers, brands, and retailers still today.

You’ll recognize stories of the common pitfalls organizations slip into when it comes to managing their most important data and get a glimpse into the future of how data can drive the answers to some of our most pressing supply chain challenges.
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